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Social Media and Business: Ways for a Business to Fail On Facebook

Facebook is a prime example of how social media and business can work together, and there is no doubt that Facebook is one of the most popular forms of social media used by businesses today.  However,...

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Social Silence and Your Brand

Tragedies happen. Whether foreign, domestic, acts of terror or natural disasters, a time will come when your brand’s marketing messaging becomes not only obsolete but also inappropriate. So what is a...

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What is Social Commerce?

Social commerce is becoming an increasingly popular solution for monetizing social media marketing. It’s a part of e-commerce that uses social media to support social interaction and user...

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